Welcome to VisTasteCult
Cultivate Exceptional Visual Taste
Behind the Aesthetic
No taste, however refined, is innate. It is only through contemplation, analysis, and years of studying the visual grammar that has been developed and refined over the centuries that we come to understand that what we consider intuitive is merely a vocabulary learned over time — a vocabulary that can be consciously learned, trained, and eventually mastered.
Clarity | Depth | Distinction
When you can finally say that you can look beyond superficial attractiveness and understand what truly makes a design, a piece of art, fashion, architecture, photography, or any object beautiful and worthwhile, that is when you are truly visually literate. This capacity transforms how you perceive design, art, fashion, architecture, photography, and any object.
Refined Perception
There is great joy in owning beautiful objects, but there is greater joy still in having a trained eye to know and appreciate beauty when we see it. Once trained, it remains with us for the rest of our lives, a constant companion through which we experience and interpret everything around us — a quiet, lifelong source of intellectual pleasure and aesthetic confidence.
See More • Feel More
Our Visual Culture Journal
This newsletter is a collection of thoughts, observations, and musings about all things beautiful, especially those relevant to visual literacy. Here I explore theories of taste, analyze designs and their contexts, discuss aspects of culture and beauty, and generally write about the things that give our lives value and meaning — for readers who wish to know why.
